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Home News Food and Beverage Manufacturers

Apollo Spice and Extraction Announces Entry Into B2C, HoReCa Segment

The new brand aims motherly treatment in spice production

Swaminathan Balasubramanian by Swaminathan Balasubramanian
August 31, 2024
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Apollo Spice and Extraction Announces Entry Into B2C, HoReCa Segment

WARM WELCOME TO The FOOD SECTOR

 

Nelvi Mathew| IMAWS

Southern India’s leading conglomerate after successful tenures in the healthcare and education sector has forayed in to the food business. Named as Apollo Spice and Extraction, the company aims to establish itself as a leader in the spice processing and extraction industry.

Known for its commitment to quality, innovation, and sustainability, the product is founded with a vision to bring the rich flavors of Indian spices to the global market. Apollo has grown into a powerhouse, blending traditional techniques with cutting-edge technology. Spanning throughout thirty years being in the industry the company has begun its journey from the flavors of education sector. And this expansion of traverse has resulted in managing more than ten colleges in diverse fields and finally yielding to the corporation of food and spices.

Speaking to Kitchen Herald about the new venture, Dr. Priyadarshini Subramani, the Managing Director of Apollo Spice & Extraction, said, the key idea behind this initiative is to think from what a mother will prefer to feed her kids. Priyadarshini is not only a versatile medico, but also a magnanimous mother of two children.
She points out the cruciality of serving people with good quality. “That is where their tagline comes as ‘from grandma’s kitchen’. It is possessing the pride of providing good food and flavors to people for their robustness and well-being. As a mother, I feel fully responsible for the quality that they are serving.” The company has developed a unique approach to spice extraction that balances traditional methods with modern technology. The company’s state-of-the-art facilities are equipped with advanced machinery that ensures consistency and quality in every batch. She further adds on “Our extraction processes are designed to retain the full flavor profile and nutritional benefits of each spice . This is something that sets us apart as a unique and magnificent enterprise.”

Challenges ahead in the market:

Working in a highly competitive field comes with enormous challenges too. It is predominant in ensuring compliance with the varying food safety regulations across different countries. To overcome this, Apollo Spice has invested heavily in research and development, continuously updating its processes to meet global standards. Reaching people with good standards and making them believe in our product is a battle of hardship, she adds. Innovation is a key aspect in the food industry, it is very important in constantly exploring new extraction methods that are more efficient and eco-friendlier. This not only helps to stay ahead of the competition but also aligns with the commitment of sustainability.

Sustainability as core value”:

Food enterprises are a chief component in the field of business associations and future inputs are really important, from where sustainability is definitely an aspect. “For us, sustainability is a core value. Reduction of food waste and recycling and reusing are used as mantras in every corner of the corporation. There’s a hard commitment to nature and mother Earth. In order to protect the available resources, one should not drain or harm it. This will ensure the equal balance of the present and the future generation.”, she avers.

Way ahead for Apollo spices:

“The demand for high-quality, natural spice extracts is growing, and we’re in a strong position to meet that demand, she said. Apollo Spice is currently exploring opportunities to expand its product line and enter new markets. We see tremendous potential in the health and wellness sector, where our spice extracts can be used in everything from supplements to functional foods”, she added.

“Apollo, more than just a spice company is a beacon of innovation and sustainability in the industry. As we continue to expand and evolve, our dedication to quality and their pioneering approach to spice extraction will undoubtedly keep them at the forefront of the global market. With a strong foundation and a clear vision for the future, Apollo Spice is set to continue bringing the rich flavors of India to the world, one spice at a time.”, she concluded.

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Tags: apollo masalaPriyadarshini Subramanithe Managing Director of Apollo Spice & Extraction
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