BEST WISHES FROM
-KH News Desk(cbedit@imaws.org)
Third Wave Coffee, the coffee-first QSR brand, has launched its 125th café, debuting in Chennai. This milestone reflects the brand’s mission to transform the country’s coffee culture, creating spaces where every sip sparks connections. The brand aims to be present across 150 cafes in the next two months, bringing its signature offerings and community-driven approach to more coffee-lovers in the country.
The 125th café marks Third Wave Coffee’s entry into Tamil Nadu’s vibrant capital, Chennai, a city celebrated for its cultural richness and energy. The brand continues its journey to redefine India’s café culture with its recent expansions. With a presence across 10 cities including Delhi-NCR, Mumbai, Bengaluru, Pune, Hyderabad and Chandigarh, Third Wave Coffee is creating community centric spaces designed for creativity and connection.
Commenting on the milestone, Rajat Luthra, CEO, Third Wave Coffee, said, “What began with a dream to elevate the way India experiences coffee, has today evolved into something truly special, fueled by the love and support of our customers. Our journey with Third Wave Coffee has been a mission to deliver an exceptional coffee experience to more & more customers, wherever they are. From the onset, we have aimed to design ambiences where each visit to our cafe is as memorable as the coffee we serve. As we celebrate our 125th café in Chennai, we’re energized by the trust of our customers. Looking ahead, we aim to close FY2024-25 with 150 cafés, bringing our signature experience to an even larger and more diverse community.”
Staying true to its brand ethos of quality, innovation, and connection, Third Wave Coffee seamlessly blends specialty coffee, cutting-edge brewing techniques, and thoughtfully designed spaces to deliver a modern and distinctive experience for today’s coffee enthusiasts. Every element of Third Wave Coffee, from its single-origin coffees, refreshing cold brews to its handcrafted menu of savory bites and desserts, is designed to delight. Furthermore, each cafe is tailored to nurture creativity and connection, often hosting events, workshops, and collaborations that bring people together in unique ways.
Third Wave Coffee’s journey is also marked by initiatives like cafés led by all-women teams and those operated by specially-abled team members. These reflect the brand’s commitment to inclusion and respect, fostering a culture of equality. As Third Wave Coffee continues to expand, it remains committed to reshaping India’s coffee landscape while building stronger community connections.
Third Wave Coffee is a coffee and food QSR brand founded by Sushant Goel, Anirudh Sharma and Ayush Bathwal in 2015. With a commitment to quality and innovation, the homegrown coffee QSR chain has rapidly expanded to over 120+ stores nationwide, earning a reputation as the fastest-growing coffee brand in the country. Third Wave Coffee is dedicated to providing a high-quality coffee-first experience to its customers across the country with a specific focus on high-quality beans, convenient locations and a technology-enabled consumer experience. Celebrated as a trailblazer in the industry, the brand was recognised as one of the ET Now Best Brands of 2024.
BEST WISHES FROM
