At an event arranged to celebrate HyFun Foods‘ acquisition of 3,00,000 tons of processing-grade potatoes from farmers this year, the HyFarm Company was introduced as a means of targeting farmers. By 2030, HyFarm plans to integrate 30,000 farmers into its workforce, according the company. Although HyFarm previously focused only on processing potatoes, it now plans to expand its procurement to both edible and chip varieties and aims to acquire one million tons by 2028.
Besides potatoes, HyFarm plans to increase a diverse selection of fresh fruits and vegetables, creating year-round opportunities for farmers after the traditional five-month potato season.
Haresh Karamchandani, MD and CEO of the company, said, “At HyFun Foods, we believe in the power of partnership and collaboration. Through HyFarm, we are not only investing in the future of farming but also in the prosperity of rural communities. Fresh produce is the cornerstone to the success of HyFun Foods and through this initiative, we aim to strengthen our commitment to sourcing high-quality ingredients while empowering farmers and promoting sustainable agriculture.” In India, HyFun Foods is the biggest processor of frozen and specialty potatoes, with a turnover exceeding Rs 1000 Crore.