-KH News Desk (editorial1@imaws.org)
Indian Hotels Company (IHCL) has announced the signing of a significant framework agreement with the Rajdarbar Group to develop seven new Ginger hotels across North India. This expansion will add more than 1,000 rooms to the Ginger portfolio, targeting high-potential markets through a mix of greenfield and brownfield developments under fully fitted lease arrangements.
The partnership has already reached its first milestone with the opening of the 59-key Ginger Gurugram, Sector 1 (Palam Vihar, Haryana). The upcoming pipeline includes properties in strategic locations such as Jaipur, Agra, Mathura, Vrindavan, Hisar, and Karnal. This move underscores IHCL’s commitment to capturing the growing demand in the midscale “lean-luxe” segment, driven by economic growth and the rise of aspirational travelers in Tier-2 cities.
Suma Venkatesh, Executive Vice President, Real Estate & Development, IHCL, stated: “The midscale segment in India continues to witness strong demand driven by the country’s sustained economic growth across manufacturing and service sectors coupled with rising aspirational travellers. This framework agreement for multi-hotel development with Rajdarbar Group reflects the wide spread potential for the Ginger brand across metros, state capitals, commercial centres, industrial townships, pilgrimage destinations and leisure circuits.”
Vasudev Rakesh Garg, Director of Rajdarbar Group, added: “The Rajdarbar Group firmly believes in the immense potential of Tier-2 cities in North India and aims to develop Ginger hotels, making them available in key locations… We are pleased to partner with the re-imagined Ginger across these high potential markets.”
