-KH News Desk (editorial1@imaws.org)
The Fern Hotels & Resorts, India’s leading environmentally sensitive hotel chain, has announced the signing of a new property in Jaipur, Rajasthan. This latest addition marks a significant milestone for the group, representing its 19th hotel in Rajasthan and further consolidating its position as a dominant hospitality player in the state.
The upcoming 74-key property is strategically located to cater to both business and leisure travelers in the Pink City. Designed to offer a blend of contemporary luxury and eco-friendly practices, the hotel will feature well-appointed rooms, versatile meeting and banquet spaces, and signature dining options.
This signing aligns with The Fern’s aggressive expansion strategy across North India, particularly in high-demand tourist circuits. By increasing its footprint in Jaipur, the group aims to capture the growing demand for sustainable, upscale accommodation in one of India’s most visited heritage destinations.
Suhail Kannampilly, Managing Director, The Fern Hotels & Resorts, commented: “Rajasthan has always been a key market for us, and the signing of this new property in Jaipur is a testament to our commitment to the state. We are excited to bring our signature ‘Leadings Hotels’ experience to even more guests in the Pink City while continuing our mission of sustainable hospitality.”
With this new signing, The Fern Hotels & Resorts continues to demonstrate its ability to scale rapidly while maintaining its core focus on environmental conservation and guest satisfaction.
