-KH News Desk (cbdigital@imaws.org)
JK MASALE, a renowned name in the spice industry, has made an impressive entry into the HORECA business in Rajasthan. With a rich history dating back to 1957, the company has built a strong reputation for providing pure and hygienically packed spices and food products. This foresight was efficiently guided by Late. Shri. Dhannalal Jain (Kala), the founding father of JK, a True Visionary. He encouraged the team to work with an aim to serve the market with consistency – in quality and services.
JK Spices was one of the first companies to introduce Commercial packed spices in small packaging. It has installed the automatic Cleaning & Bichromatic Sortex Plant of Bühler along with ETO Machines to ensure the finest quality of Indian Spices are packed in JK packets. Awareness of quality consciousness helped JK in getting ISO 9001:2000 Certified prior to the competition.
JK Spices is constantly researching and developing new product ranges and refining the existing ones, developing existing sectors, and maximizing every opportunity in ethnic markets worldwide.
Processing units of the company are strategically located in 3 places in India:
■ Unjha, the hub of spices in North Gujarat;
■ Kolkata – the Cultural Capital of India; and
■ Jaipur – the Pink City.
We maintain consistency in the quality of our products throughout the year. This is an extra edge to be different from the competitors. According to our many esteemed consumers, “JK products just open up and pour in the food for its preparation. No need for extra attention regarding its cleanliness and quality.”
JK Spices believes in implementation than just planning. The company is focused to spread its quality superiority all around the globe. The Horeca segment is unique in itself, where hotels, restaurants, and caterers use your goods in bulk, where quality is kept on priority, we are committed to giving better quality to the Horeca segment.
With this best quality, we are serving our spices in Jaipur, Udaipur, Nagaur, Bikaner, Mount Abu, and various areas of Rajasthan. Due to the use of better spices, the arrival of customers in hotels also increases and the food is also distributed deliciously.
We are organizing the HORECA Meets in different areas of Rajasthan. Recently we organized HORECA Meet in Udaipur with the top hoteliers and their response was unique.