Press Release (cbedit@imaws.org)
Lavazza, the Italian brand of coffee roasters, brings its training centre to the capital of India – Delhi. The newly launched coffee training centre in Delhi is located in Naraina Vihar, which aims to provide training on the perfect coffee preparation, according to Italian tradition.
Lavazza started its first training centre in India in March 2015 in Chennai. Thereon, another centre was established in Mumbai. With over 28 years of commitment to training on coffee and promoting the Lavazza coffee experience all over the world, the brand has trained over 7,200 baristas in the country between 2016 – 2022.
Commenting on the launch of the Delhi training centre, Jai Ganesh Ramnath, Managing Director, Lavazza India said, “We are thrilled to be launching the third training centre in India, and spread the Italian coffee culture, one barista at a time. The newly launched training centre aims to teach baristas on perfecting the art of Espresso since it’s at the heart of every single cup of coffee. We aim to achieve this by having skilled trainers who will demonstrate the art of coffee preparation in order to preserve the product’s quality both during preparation and consumption, whether at home or away. Similar to our other training centres, the Delhi Center will be open to baristas, bartenders, and students of coffee from across the country.”
Lavazza has the largest coffee training network, 54 Lavazza Training Centres all over the world, dedicated to catering and distribution professionals as well as to consumers and coffee lovers. The Lavazza Training Center is a veritable university of coffee: they have organized training courses for baristas, catering staff, sales force teams, distributors, newly-hired staff, consumers and opinion leaders. The mission of the Lavazza Training Center is to create a culture out of the art of coffee, generating a legacy of knowledge to be shared through their trainers.
Lavazza training centre was founded in Turin in 1989 and officialised its premier training campus in 2018. Lavazza training centres globally have 6267 courses with 34,500 participants while the India training centres have 120 clients with 1,100 participants between 2020-21.
Lavazza entered the India market by acquiring Fresh & Honest Café Limited, Indian coffee, vending and retailing company in 2007.
