-KH News Desk(cbedit@imaws.org)
Edabba, a Kolkata-based cloud-kitchen brand, has opened its first quick-service restaurant (QSR) outlet at Metro Cash & Carry. The brand has already established itself as a successful cloud kitchen chain in East India and is now expanding its reach with a 12-seater outlet. Edabba offers a wide range of cuisines from its subsidiary brands, including Red Lantern, Ebowl, and Edabba, which serve Indian, Chinese, and oriental cuisines. The brand prides itself on using only the freshest and highest-quality ingredients in its dishes, ensuring that every meal is nutritious and delicious. The menu features classic Indian, Chinese, and Oriental dishes, each of which can be customized to suit the customer’s individual taste preferences.
Edabba provides customers with an option to curate their own bowls by selecting mains and accompaniments based on their preferences. The QSR format is an exciting new chapter for Edabba, and the brand has big plans for expansion across Kolkata and other cities in India. The chain’s cloud kitchen format allows for easy scalability, and with its commitment to quality ingredients, customizable options, and economical price points, Edabba is poised to disrupt the QSR market in Kolkata and beyond.
The founder of Edabba, Vedant Pasari, is thrilled to be able to expand the brand’s reach to even more customers in a quick and convenient setting. The launch of the QSR outlet is just the beginning for Edabba, and the brand is committed to redefining the QSR market with its innovative approach.